Will,
We will always disagree on this subject but that doesn't make my argument flawed. You may not agree with my perspective and that is ok. The difference we are talking about is how to define teams. Yes the team aspect of wrestling is a lot different than the team aspect of a traditional team sport such as football, baseball, etc. However, it does take a team to create an individual champion. Ali and McEnroe are not good examples for your argument because those sports do not have a team aspect to it like wrestling does.
Now for the revenue piece....why can't we generate revenue??? One of the reasons is because the common person has a very hard time understanding the scoring of an individual match. It is much easier to understand the scoring of a dual match. By promoting this concept then the common person (not an experienced wrestling fan) can learn to enjoy the sport and cheer for their team. As they are doing this they then will learn the intricacies of an individual match. The key is getting the emotional excitement generated from the beginning. This is much easier to do in a dual concept than an individual tournament concept.
By the way UFC is just a brand of MMA so it is one in the same. It is fan friendly because the general population gets excitment from watching 2 guys try to beat each other. There is an aspect of violence to it.
The Army has nothing to do with my brainwashing. I would submit that I loved the Army because of the team aspect that I learned from wrestling along with the physical toughness, mental toughness, discipline, etc. That is why you see a lot of wrestlers join the different services.